Market Research Project MRP302B Assignment Answers

QuickPrint The South African printing sector plays an important and valuable role in the economy by providing jobs and generating annual revenue. Many local printing companies are SMEs that employ fewer than 20 people. QuickPrint was established two years ago by two brothers and is conveniently situated in a busy street in Paarl. Their goal is to ensure that their clients have a great experience […]

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Snowflake Marketing Plan Assignment Answers

Snowflake is so much more than flour! Our bold spirit of innovation, imagination and inspiration is ingrained in everything we’ve brought to kitchens across South Africa for over 134 years. Snowflake is a modern brand – but with good, old-fashioned family values when it comes to looking after the people who matter most. Today, there are five Snowflake mills across the nation, creating flour that’s […]

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Digital Marketing Applications DMA001B Assignment Answers

Marvellous has recently launched a new toy brand and has high hopes for significant growth with its new toy range. Having completed significant market research prior to launching its new toy brand, Marvellous made the decision to launch an exclusive line of dolls under the brand name ‘Olivia®’. The reason behind the brand name is due to the name ‘Olivia’ being the most popular global […]

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BP304B Business Project Assignment Answers

Your brief is to develop a business and marketing plan for a new Southern African macro influencer by analysing current realities and then crafting a comprehensive and executable plan to achieve realistic economic goals over the next three years. You represent a current business consultancy practice on whose behalf you are crafting and then presenting your plan for creation and growth to the new influencer. […]

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Pick n Pay, Shoprite punt supply-chain optimisation Assignment Answers

Pick n Pay, Shoprite punt supply-chain optimisation Expansion: Pick n Pay’s new Gauteng distribution centre, Eastport, will cost R2bn to develop, including land and construction. With new store openings and a need for bigger and more efficient distribution centres, large retailers Pick n Pay and Shoprite have teamed up with Equites Property Fund and Fortress Real Estate Investments to develop prime logistics facilities to optimise […]

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Supply Chain Management SCM101B Assignment Answers

Case Study 1: When Quality management fails When the Quality Management System fails to function and important requirements are missed or processes run amuck, it means process failure. Customers might be upset and go to alternative suppliers and the business may lose revenue. Below is an example of quality failure. iPhone 4 While it quickly recovered, Apple was on the verge of losing its dominance […]

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FMAR101C Fundamentals of Marketing Assignment Answers

Caselet / Scenario In all your answers give an example of what you mean using the case scenario below. Do not regurgitate or repeat the theory from the textbook or study guide. BILLIATO – A TASTE OF WEALTH Billiato Ultra-premium was launched in the South African market in November 2021 by Refiloe Maela Phoolo known by his stage name Cassper Nyovest. It was launched at […]

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FBC101C Fundamentals of Business Communication Assignment Answers

Question 1 (10) Read the following email by Tenda. Analyse the message in terms of effective or ineffective communication practice. Provide five (5) explanations to support your reasoning. “It has come to my attention that many of you are lying on your timecards. If you come in late, you should not put 8:00 on your card. If you take a long lunch, you should not […]

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FSCM101C Fundamentals of Supply Chain Management Assignment Answers

The diagram above depicts the five drivers of a supply chain. It has become apparent since COVID-19 that focusing only on the above drivers is no longer sufficient to drive a competitive Supply Chain. Discuss other five measures/techniques/focus areas that supply chain managers should focus on if they want to be competitive in the supply chain. (20) Discuss inventory decisions that can be harmful to […]

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Advanced Digital Marketing Dynamics Assignment Answers

Strategy and Strategic Factors at Montego Dog Food Company Peter Smith, CEO of Montego Dog Food (MDF), sat at his desk and thought of the board meeting that was about to begin. At the meeting, he would have to make proposals for what his company should do next. Despite a long record of achievement, the company faced numerous challenges, and shareholders needed certainty in its […]

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