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Insights Done Right: How Market Research Gave Lego a Facelift Assignment

Insights Done Right: How Market Research Gave Lego a Facelift Countless companies have been transformed by market research. As the consumer market grows in competition and diversity, market research has been a vital tool in pursuing new niches and improving products and services. One of the most standout examples of a company being transformed by market research is the beloved toy brand Lego. They were […]

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